Social Media Manager

All of our Social Media Managers have excellent organizational and analytical skills. All Social Media Specialists are expected to be detail-oriented, knowledgeable on statistics, have strong problem-solving skills, and have an investigative nature. To ensure success, all of our social media specialists have a deep commercial awareness, strong numeracy skills, and a keen interest in the growth, efficiency, and profitability of an organization. Top applicants will have outstanding communication and report writing skills with superb target-based working attitudes and fantastic negotiation skills.

Social Media Managers at YTA have excellent organizational, management, strategy and planning skills to help grow your marketing outreach programs thereby driving leads to your sales funnel. Our managers are highly detail-oriented, knowledgeable on statistics, have strong problem-solving skills, and have an investigative nature. To ensure success, YTA social media managers have been trained and come from a background of deep commercial awareness, strong numeracy skills, sales & design ability, and a keen interest in the growth, efficiency, and profitability of an organization. Our marketing strategists have outstanding communication and people skills with superb technical ability and fantastic negotiation skills to bring in new sales prospects through the implementation of creative marketing strategies and techniques.

Social Media Managers Capabilities:

• Performing research on current benchmark trends and audience preferences
• Designing and implementing social media strategy to align with business goals
• Setting specific objectives and report on ROI
• Generating, editing, publishing, and sharing engaging content daily (e.g. original text, photos, videos, and news)
• Monitoring SEO and web traffic metrics.
• Collaborating with other teams, like marketing, sales, and customer service to ensure brand consistency
• Communicating with followers, responding to queries in a timely manner, and monitoring customer reviews
• Overseeing social media accounts’ design (e.g. Facebook timeline cover, profile pictures, and blog layout)
• Suggesting and implementing new features to develop brand awareness, like promotions and competitions
• Staying up-to-date with current technologies and trends in social media, design tools, and applications

Essential Skills, Knowledge & Experience Possessed:

• Proven work experience as a Social media manager
• Hands-on experience in content management
• Excellent copywriting skills
• Ability to deliver creative content (text, image and video)
• Solid knowledge of SEO, keyword research and Google Analytics
• Knowledge of online marketing channels
• Familiarity with web design
• Excellent communication skills
• Analytical and multitasking skills
• BSc degree in Marketing or relevant field